Eric Seufert Mobile Dev Memo

The knowledge you need to succeed as a game data analyst in F2P games. Packed full of hands-on SQL queries, statistical theory, and full-colour Tableau visualizations.
The book is available as a 300-page paperback or Kindle e-book on many country-specific Amazon sites: click the button below to see a list.
Professor Arpdau contains free implementations of many concepts introduced in the book, including retention curve fitting and LTV prediction.
Russell Ovans, Ph.D., is a computer scientist and retired Director of Analytics at East Side Games. He lives in Vancouver.
Don't see your country listed with Amazon? Try Google Play Books. Check out the detailed preview before you buy.
Have a question, suggestion, or need help with your game's analytics? Get in touch with the author using the contact form below.
Back Cover
Profit-Maximized User Acquisition Payback Windows
How much should you spend on user acquisition?
Vancouver, British Columbia, Canada
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